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Mixpanel

Updated by Vaishnavi

Overview

Mixpanel’s integration lets you import user cohort data into Enterpret to analyze customer feedback in new dimensions. For example, with user cohorts, you can group users who share a specific characteristic and tweak features on your website or app to engage them better.

How to integrate Mixpanel?

Steps to integrate Mixpanel to your feedback data :

  1. Go to lower left of the screen and click on the logo, a panel will open up, click on Integrations.

    The Enterpret account menu includes Integrations.

    On clicking Integrations, this screen will open up.

    The Integrations page lists feedback sources and shows the New Integration button at the top right.
  2. On the top right corner of the screen, click on the + NEW INTEGRATION button.

    The New Integration button appears in the top-right corner of the Integrations page.


    A list of all available integrations that can be done through Enterpret is shown on this screen.

    The Add New Integration picker displays a searchable grid of integration cards with Connect or Continue actions.
  3. Search around for Mixpanel, Click on CONTINUE to move forward with the process of integration.

    The Mixpanel integration card has a Connect button.
  4. In your Mixpanel account, navigate to Data Management Icon at the right top of the screen.

    Mixpanel's workspace highlights the Data Management icon in the top navigation.
  5. Select Integrations from the expanded panel.

    Mixpanel's Data Management menu includes Integrations beneath Lexicon and Cohorts.
  6. Select Custom Webhook from the list of integrations.

    Mixpanel's integrations list includes Custom Webhook as a cohort-export destination.
  7. In the Integration Set-up window, add a Connector Name and enter this URL https://api.enterpret.com/webhook/mixpanel/<your generated API-key>

    Set up Custom Webhook dialog includes Connector Name, Webhook URL and integration-parameter fields before Connect.
  8. Click Connect to complete the set-up process

Sync a Mixpanel Cohort

To sync your first user cohort, follow these steps:

  1. Navigate to Cohorts from your Mixpanel dashboard

  2. Click the Export to option from the hamburger menu of your preferred cohort (as shown)

  3. From the ‘Export to’ drop-down, select the Webhook connection you created above

Note: Specify the User Identifier for different feedback integrations before syncing the cohort. We use this ID to join Mixpanel’s cohort data with Enterpret’s feedback data.

Refer to the Editing User Identifier section on this web page for directions on specifying User Indenfiers:

https://helpcenter.enterpret.com/en/articles/6693183-manage-metadata

A Mixpanel cohort's menu opens Export To and lists the configured custom-webhook destination.

ℹ️ Please note that if a cohort is renamed after configuring a sync with Enterpret, the cohort's new name would appear only on fresh data. Existing data would continue to be associated with the cohort's older name.