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Mixpanel

Updated by Vaishnavi

In this article

In this article group

Overview

Mixpanel’s integration lets you import user cohort data into Enterpret to analyze customer feedback in new dimensions. For example, with user cohorts, you can group users who share a specific characteristic and tweak features on your website or app to engage them better.

How to integrate Mixpanel?

Steps to integrate Mixpanel to your feedback data :

  1. Go to lower left of the screen and click on the logo, a panel will open up, click on Integrations.

    The Enterpret account menu includes Integrations.

    On clicking Integrations, this screen will open up.

    The Integrations page lists feedback sources and shows the New Integration button at the top right.

  2. On the top right corner of the screen, click on the + NEW INTEGRATION button.

    The New Integration button appears in the top-right corner of the Integrations page.


    A list of all available integrations that can be done through Enterpret is shown on this screen.

    The Add New Integration picker displays a searchable grid of integration cards with Connect or Continue actions.

  3. Search around for Mixpanel, Click on Connect to move forward with the process of integration.

    The Mixpanel integration card has a Connect button.

  4. In your Mixpanel account, navigate to Data in the navigation bar. The screenshots illustrate an older layout; current setup is under Data → Destinations.

    Mixpanel's workspace highlights the Data Management icon in the top navigation.

  5. Select Destinations from the Data navigation, then choose Add Destination.

    Mixpanel's Data Management menu includes Integrations beneath Lexicon and Cohorts.

  6. Select Custom Webhook from the list of integrations.

    Mixpanel's integrations list includes Custom Webhook as a cohort-export destination.

  7. In the Integration Set-up window, add a Connector Name and enter this URL https://api.enterpret.com/webhook/mixpanel/<your generated API-key>

  8. Click Connect to complete the set-up process

Sync a Mixpanel Cohort

To sync your first user cohort, follow these steps:

  1. Navigate to Cohorts from Lexicon in Mixpanel. In the current interface, open its Cohorts tab

  2. Click the Export to option from the hamburger menu of your preferred cohort (as shown)

  3. From Export to…, select the Webhook connection you created above, choose a one-time export or recurring sync, then click Start Sync. You can also start this from Data → Destinations → your Webhook → Syncs → Add Cohort Sync.

Note: Specify the User Identifier for different feedback integrations before syncing the cohort. We use this ID to join Mixpanel’s cohort data with Enterpret’s feedback data.

Refer to the Editing User Identifier section in the guide below for instructions on setting matching User Identifiers:

https://helpcenter.enterpret.com/article/view-manage-metadata

A Mixpanel cohort's menu opens Export To and lists the configured custom-webhook destination.

Renaming a source cohort does not guarantee historical membership labels are renamed in Enterpret. Validate the cohort’s identifiers and membership after a change; contact Enterpret before changing an established sync.